QR codes are a type of two-dimensional barcode that can are scanned using smartphones and specific QR reading devices. Significantly, with our automotive dealership event, the QR code can operates like a digital scratch card. Importantly, the QR code that can only be read in your dealership. Therefore, helping to drive greater event response, attendance rates and increased sales.

The QR code links to a dedicated site that details the offer for your customer during the event. How this offer is made up is controlled by your Sales Manager based on the information gained in your normal sales process. As such it is perfect for boosting sales of add-on products while retaining control of the profitability of each sale.

On presenting the customer with the offer behind their code, they can choose to either accept the deal, or decline the deal. In the event that they decline and put the money back into the pot for other customers. As such it is a unique tool for your motorcycle sales team to use to close the deal.

All of this combines to deliver exceptional conversion rates from mailers – appointments – sales.

1. You provide us with the customer database selected using the parameters we provide.

2. Tell us whose name/title appears on the invitation.

3. Decide how incoming calls will be managed.

4. Ensure your Sales Manager and sales team are available for training prior to the event.

5. Be ready to sell cars during the event!

We do the rest!

Absolutely! We have a call centre partner that we can recommend who have provided this service on hundreds of events.

The QR Code Event allows dealers to benefit from the success of the event more than once per year. ‘The QR Code Event’ name simply represents the key USP of our event but is not customer facing branding. Most often the event materials refer to the Exclusive Event, however, it has also been adapted at Christmas with the mailer taking the form of a Christmas card, or as a Black Friday Event.